iTunes Plus: DRM-Free, With New Pricing0
Joe M posted in music, opinion on January 7th, 2009
After spending almost a week restling with my friends two iPods, Apple announced today that changes will be made to the iTunes music store.
iTunes Plus will be offering releases from the four major labels and from thousands of Independent (Indie) labels.
The songs are offered DRM-Free, starting today.
DRM, Digital Rights Managment, is a strategy to which most of the MP3 users and movie fans have struggled to adjust.
Up until now, songs that you purchased through iTunes were downloaded and stored in your library in an encrypted file format. It has been an effort to keep songs from being copied and used ‘illegally.’ This also slowed down or prevented users from having flexibility with the songs they purchased.
Simply put, it’s copy protection.
In the end, it’s the honest people that were inhibited the most. The pirates quickly figured out ways around the protection.
Apple also announced a new pricing structure for iTunes music, which will be effective this April. The new pricing structure will offer songs at $0.69, $0.99 and $1.29.
The price of each song will be chosen / set according to the price that the labels charge Apple.
For iPhone owners, songs will be available for download, directly over the 3G iPhone service.
This is good news.
Thank God for competition and the free market.





